From left to right:
Terry Satya (Business Development, Growmint), Dennia Yim Kein Fai (AVP Corporate & Marcomm Division, Changi Airport Group), Badariah Badaruddin (Corporate & Marcomm Manager Changi Airport Group), Larastika Oktavianti (Digital Director, Growmint), Galuh Gumelar (Senior Digital Strategist, Growmint), Ruli Himawan (Strategy Director, Growmint), Ossa Raditya (Strategic Planner, Growmint), Aldy Dewandhana (Creative Director, Growmint)
Jakarta, 10 August 2016 – Changi Airport Group appointed Growmint as digital creative agency-of-record to strengthen its marketing efforts in Indonesia. The account covers developing Changi Airport’s marketing strategies in Indonesia to maximise business performances.
Changi Airport has been the main civil airport for Singapore since 1981, and one of the largest transportation hubs in Southeast Asia. The airport has been recognized with nearly 520 world’s best airport awards, including winning the prestigious Skytrax award seven times. It served a record 55.4 million passengers from around the globe in 2015. With over 100 airlines providing connectivity to 330 cities worldwide, Changi Airport is the sixth busiest airport for international traffic.
“We are proud to be working with Changi Airport, one of the best airport in the world. This is also a new challenge for us as a growing advertising agency to partner brand located outside Indonesia,”said Galuh Gumelar, Senior Digital Strategist at Growmint.
Similarly, Growmint’s Creative Director, Aldy Dewandhana believes thinks that Growmint creative ideas will help expand awareness of Changi Airport in Indonesia, and to focus on maximising the performance of the company’s business. “We have confidence that with the strategy and creative ideas that have been proposed previously, Growmint and Changi Airport can be partners in long term,” added Aldy.